When a potential client is on the fence, your bio can help you win their custom
Every attorney should update their professional bio on a regular basis in order to connect better with their potential clients. It is an important marketing tool to use and so it is worthy of returning to on a regular basis. Your bio should be to the point, brief, well-written, and should easily demonstrate the benefits of working with you. Follow these tips in order to maximize the benefits associated with your legal biography.
1. Write with your ideal client in mind
Include benefits woven throughout your legal biography that would ignite the interest of an audience that are interested in hiring you. Having this in mind while writing your biography from start to finish can increase the chances that you’ll easily connect with someone who is already your ideal client.
Once you have completed the bio, you could benefit from reading it out loud. Do you feel passionate about what you wrote? Does it accurately convey who you are? This is a great way to establish yourself as a solid editor of your own work, and to tweak things that might increase the chances that you hear from your ideal clients.
2. Use personality
Your abilities as well as your personality should be subtly reflected in your legal biography. Of course you want to capitalize on your education and your experience, but you also want to include some elements that show that you are also a human being. Individuals want to hire a lawyer who is knowledgeable and professional but also someone with whom they can easily relate. This is why it is imperative to include some personality in your legal biography, even if it seems like a great opportunity to keep things business only.
You don’t need to delve into all the private details of your life, but it can be very helpful to show your potential clients that you have interests and hobbies outside the office, too. Even though professionalism is such an important component of hiring the right lawyer, people also love seeing that you can connect with them on other levels. Provide room for that in your biography, even if it’s only briefly.
3. Include examples
Including types of transactions or cases that you have handled can illustrate even further that your ideal client should decide to retain your services as soon as possible. Never name the client, but you can reference various outcomes or situations that are unique to your own background. Showing how you have used your talents to succeed
4. Make it brief
Too many attorneys provide a long rendered biography that does not give any opportunity to clearly make a point to the intended reader. While it might seem tempting to include all of your accomplishments and many different details, it can actually overwhelm the reader and make them miss out on critical information that could have caused them to hire you. Make sure that you edit your biography a couple of times so that it is clear, concise and compelling.
5. Include important keywords
Because the vast majority of people conduct research of any type online—including their search for legal counsel—you’ll want to make sure you’re using the terms people use to search for attorneys with your experience so your profile appears in on the results pages for relevant queries.
When you’re able to strike a balance between your background, accomplishments, and personality in your bio, you’re more likely to attract your ideal clients.
Even though search tech dominates conversations surrounding marketing, word-of-mouth is still the best way to attract your ideal clients
There are three different types of referrals that law firms can use in order to cut out some of the work from their own marketing process. Using referrals often leads ideal clients directly to your doorstep because one satisfied client will likely bring in another client very similar to him or her.
The benefits of referral clients
When a referral client comes your way, it is easier to initiate a relationship because you already have something in common that you can use as a touch point to initiate working together. The three types of referrals that law firms can use are:
1. Expertise based referrals: Someone recommends your firm as a result of their awareness of your expertise within a particular field.
2. Experience based referrals: These are likely the referrals you’re actively pursuing because they are the direct result of your experience working with an individual or organization.
3. Reputation based referrals: Individuals come to you because they are familiar with your reputation in your community, even if they haven’t worked with you in the past.
Make sure your message matches your mission
One of the most common reasons that individuals do not choose to work with a law firm is because they are not familiar with how a particular firm could help them. Being able to demonstrate this on your website is one way to increase the chances of referrals. You may also wish to use an incentive program to encourage prospective clients who are already working with you to pass business your way.
Clients who already know and love your work are likely to give a solid seal of approval when they encounter someone who is a good fit for you. Letting your existing clients know just how much you appreciate this, though, is something you can incorporate across your firm in order to increase the chances of success. Make sure you have a plan to communicate with your current clients on an ongoing basis.
Touch base with existing clients
Sending a simple thank you note as well as other touch points throughout the year, like newsletters and holiday cards, can also remind your existing clients of the relationship they have with you and keep your name fresh in their mind when they are interacting with others.
Following up with all of your clients after you have concluded a case is another way to indicate to them that they are more than just a one-time interaction for you. Building a relationship with your clients makes it that much easier for them to refer other business your way when they meet a potential ideal client for you.
Boss Reporting is dedicated to helping law firms improve their service while keeping costs low. Check out the rest of our blog for more useful information, or give us a call at 954-467-6867 and learn how partnering with us for certified realtime court reporting can benefit you.
They take on important tasks outside your specialty so you can focus on what your practice does best
No law firm cannot exist and succeed on its own. Law firms frequently rely on a complex network of vendors and partners who help them to accomplish their various goals. Doing this allows you to capitalize on the experience and expertise of individuals in their respective fields while still staying focused on delivering high levels of client care. Read on to learn more about some of the key vendor partners you should consider working with in order to make your law firm as successful as possible.
There are numerous reasons you may wish to use a videographer, but this is especially important as it relates to depositions. Having a knowledgeable videographer you can trust to turn video around quickly is extremely valuable.
Exhibit filing and transcript filing experts
As you likely already know there are special nuances and formal rules associated with filing various documents in court. Having people who can help organize and present these materials in the most effective manner can be extremely beneficial so that you can focus on the legal issues in the case.
There are many different occasions for which you might need to have an interpreter on hand to help with a language barrier between you and other individuals. Having an interpreter in the room can be extremely beneficial when you need real time explanations of what is being said. This allows you and your potential clients to make informed decisions in the moment without any confusion. Offering this service can also ensure your clients feel understood and put them at ease.
Stenographic court reporters
Of course, there is no way that you could do your job as successfully without a stenographic court reporter. You may need to have one on hand to keep track of various issues happening with your clients, especially as it relates to depositions. Not only can they give you an immediate record of exactly what was said, they can give you peace of mind knowing that their case-winning statements are always on the record.
Work with certified realtime reporters who care about keeping your costs down. Make Boss Reporting your top partner for certified realtime court reporting.
You want to know what clients are saying, even if it’s not as positive as you would like
As a busy member of a law firm, it can be very easy to overlook the benefits of using a customer survey to learn more about how you are doing. There are many benefits associated with using a customer survey and evaluating the answers from such a survey can go a long way towards improving your practice and your relationships with your existing clients. Read on to learn more about some of the key ways that a customer survey can help you.
Better strategic planning
When you receive a customer survey, it can inform you more about the areas of the law that your customers and clients feel you are most effective with. This allows you to zero in and focus on a particular sector of your practice and use the lessons from individuals working in that sector to inform other departments. Perhaps this encourages you to focus specifically on that type of practice or you can see what is working in that particular department and think about how you can broaden it to other departments.
Better client relationships with existing clients
A customer survey may reveal issues that you weren’t aware that you had and the customer survey results can help you determine the best way to handle this. Identifying problems at this grassroots level with an anonymous survey gives you insight into where you could be doing better as well as where you are already doing well. Your existing customers will benefit from your renewed interest to serving them in a high level way.
Better relationships with new clients
Sometimes you might not realize the challenges associated with a certain part of your practice until the client has already been entrenched in a relationship with you for many years. You may learn about some of the things that you could do better in the onboarding process to make them feel more valued and special as a client. Looking at how your existing clients have rated your services and what they think you can do better will allow you to take a holistic approach towards improving things with both your current and your future clients.
As you can see, there are many benefits to using a customer survey. Implementing one today can give you anonymous feedback about what you are doing well and also show where there is room for improvement. Implementing a customer survey can help you improve a thriving practice and close gaps where there are issues.
If you want to provide outstanding service to clients without sacrificing your time to give it, a client care manager could be the perfect solution
As an attorney, you are at the helm of a busy operation where a team comes together to serve your clients. As your business grows, it might be the case that your law firm needs a client care manager to deliver the highest value of quality and service to those clients. The relationship between in-house counsel and clients can become more difficult to manage as the firm grows bigger and it might not be in the comfort zone—or the schedule—for an attorney to handle the particular tasks associated with client care.
Reasons to use a professional client care manager in your law firm
Law firms can benefit from using a professional client care manager hired through an account management or a non-fee earning role. These individuals should be dedicated to key clients.
The primary reason for this is that clients want their attorneys to understand their business and their industry and to have one or two consistent points of contact who are readily available at various hours. Clients are also interested in a move away from the hourly rate and better value from their law firms.
From the partner’s perspective in a law firm, however, they too want to understand a client’s business and industry. They also want each client to feel that they are special to that individual partner and for the associates within their own teams to help achieve all of these goals. In many cases, it doesn’t make sense for partners to be the sales team or the client care manager.
Meshing client and partner goals
Hiring an outside professional to focus on both client and partner goals allows you to give your clients the best possible service and quality and all of the other elements they need from a modern law firm—without compromising your own time and energy. Having a single point of contact when their attorney isn’t available is a great way to make sure they feel valued and that all of their concerns and questions are addressed. Working together, the attorney and the client care manager can be an unstoppable team.
In some situations, the client care manager may be able to address the client’s concerns without having to speak to the attorney at all. He or she can serve as a gatekeeper for figuring out important information that does need to be passed on to the attorney while still giving the client that personal point of contact. If your company has grown and your key clients still require personalized attention, hiring a law firm client care manager can help you do this.
Lower pricing for digital recording often comes at a price
Since digital recording has definitely come on to the scene in a major way to keep track of what happens in America’s courtrooms, it is important to understand all of the costs associated with using this instead of a traditional court reporter.
Digital recording is less expensive, but potentially not effective
A digital reporting service is usually less expensive than hiring the services of a certified stenographer. In addition to the recording, these companies will often include a free video from their laptop. Most of the time, the reason for throwing in this freebie and the lower price is because it takes a lot longer to get a transcript from a digital recorder. Individuals making use of this service pay pennies for transcription because the audio is streamed out to other countries.
However, it is important to realize that there are also opportunity costs associated with having an outside firm do this. When your audio is shipped out to another country to be streamed and transcribed, the potential for poor transcription and poor audio are high.
What value is there to a transcription of a recording with poor audio quality? The transcriptionist is often put in the position of trying to sort through information he or she may not natively understand. Remember to consider not just the financial cost of opting for digital recording, but the potential costs associated with mistakes.
Court reporting: accuracy and real time availability
A court reporter, however, primarily spends his or her time in courtrooms and understands the various terms and jargon that are thrown around. He or she can stop to ask questions if there is an issue with the quality of audio or if someone’s verbal statement was not heard. It is too late to do this after the fact when you use digital recording, which is a significant disadvantage.
While poor audio quality already a risk, the fact that a non-English speaker with little to no legal experience will likely be making the transcription for the digital court reporting service amplifies the risks for mistakes being made in the actual transcript.
So while it might seem that digital court reporting is more cost effective when taken at face value, the associated risks can actually be detrimental the accuracy of your record and the conclusion of your case.
Hiring a court reporter to do it properly the first time and to stop and ask questions where necessary can go a long way towards minimizing mistakes and ensuring that you get both value and quality with your final product. To discover more of the benefits realtime court reporting can offer you, call us at 954-467-6867 or simply request a quote.
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These three questions will ensure that you’re hiring a competent reporter who works for a legitimate, experienced company
When you are going about the process of hiring a court reporter, it is important to understand that you need to vet the individual you select for his or her experience, but also for his or her confidence and their ability to work with your particular case. Not all court reporters are the same, so it is ideal that you find someone who has the appropriate answers to the following questions.
Question #1: Are you a stenographic reporter?
There are several key benefits associated with using a stenographic reporter. First of all, there is no substitute for the human element that a court reporter brings to the courtroom. Having one person who is a part of the process of making a transcript from the beginning to the end gives you the best possible chance of getting a solid record of events.
In addition, stenographic court reporters are trained and knowledgeable about providing accurate records of what was said in the courtroom. Court reporters also ensure that there is no wasted time during the trial or when transcripts are needed afterwards. It is very easy for a stenographic court reporter to provide unofficial transcripts of testimony on paper or through electronic file, and a court reporter can read back any portion of their notes in the courtroom as well.
Question#2: What is your experience in this field?
As mentioned above, not all court reporters are one and the same. This is why you need to know about the experience level that your court reporter has. How many other cases have they worked on? What is their typical process for going through a case? What challenges have they experienced as a court reporter? Their answers to these questions can tell you important details about their experience and their comfort level in working with you.
Question #3: Is your firm insured and does the owner of the company have complete knowledge of the rules and regulations of court reporting?
One challenge in working with a court reporter is that you must be clear that the firm has considered their professional reputation and liability as well. Without liability insurance or other basic steps of running a court reporting business today, you may be taking your chances on the accuracy and the professionalism of the court reporter you work with. Don’t expose yourself to unnecessary risk; ask these questions and confirm insurance before you get started with someone new.
It is always a good idea to get answers to these questions at the outset of working with a case so that you don’t experience any unpleasant surprises after you’ve hired someone. Boss Reporting provides nationwide court reporting services for trials, depositions, mediations, arbitrations, conferences and meetings as well as closed captioning. To learn more about our professionals’ experience and how realtime reporting can benefit you, call us at 954-467-6867 or simply request a quote.
Relying solely on a digital recording can be the biggest mistake you make—here’s why
With the rise of digital recording tools, many courts are investigating their options for using digital recorders as opposed to a traditional court reporter. While this seems flashy and very easy to use on its face, it is important to realize that there are many challenges associated with using a digital recorder. This is particularly true in the case of when mistakes are made.
When a mistake is made on a digital court recording, it can be very difficult for numerous parties involved. Read on to learn more about some of the most common mistakes that happen with digital court reporting and how they can be avoided by using an experienced court reporter.
Mistake #1: Accidentally taping conversations
Since a digital recording captures all noise in the courtroom, it might capture background noise as well as confidential conversations between an attorney and his or her client. Not only is this not necessary, but it violates the privacy that these two individuals should have. It can also muffle other sound in the courtroom and make it difficult for the person transcribing the file to tell what actually needs to be written down.
Mistake #2: Inaudible responses
One of the biggest challenges, even in Broward County, is that even though the courthouses are wired to be digital, there are many times when the transcripts cannot be gotten out and they have instead had to hire real reporters to do the transcripts because of inaudible responses. Every citizen that goes into a courtroom in the United States has the right to have an accurate record.
This can be violated when their inaudible responses are discovered after the facts. Sadly, many of the inaudible responses associated with these kinds of court hearings are only discovered after the court has brought the case to a conclusion. This presents significant challenges as it relates to appeals, especially because it can be difficult to determine what is actually in the record.
Mistake #3: The machine malfunctions or does not allow for proper storage
If there is any malfunction in the machine, it could violate the individual’s right to have an accurate copy of the court record. Unfortunately, there is just too much left to chance in the situations involving digital court recorders.
When an experienced stenographer is present, however, questions can be asked back about the record immediately in the courtroom and the court reporter would have some ability to ask questions or read back materials as necessary. This can help to eliminate mistakes before it is too late while also giving relevant individuals access to an accurate record of what happened in the court.
To learn more about how realtime reporting can benefit you, call Boss Reporting at 954-467-6867 or simply request a quote.
Digital recorders have gotten a lot of positive publicity lately, but nothing is more accurate or reliable than a court stenographer—here’s why
Although there has been a lot of positive publicity surrounding the benefits of digital recording, there are some major concerns that should be considered by anyone before committing to using digital recording. There are many different reasons why it makes more sense to use a stenographer in your proceedings as opposed to a recording, and four of these are outlined below.
Reason #1: In-person stenographers are more accurate
Sure, there’s been a lot of marketing around digital recording’s “new” technologies, but there’s a lot to be said for having someone present in the room. Small details could easily be missed in a digital recording, and having the stenographer present in the room significantly decreases the chances of this happening.
The clarity and accuracy of a courtroom event are important, and a digital recording captures noise and not just words, whereas a court stenographer captures only the words that are spoken and relevant to the specific proceedings.
It can be a bad and costly decision to assume that a digital recording will accurately capture what’s being said, as noises in the room or surrounding area can muffle what’s happening. When accuracy is of the essence, as it frequently is during any scenario where you need a legal transcript, a real-time court reporter should be the clear and obvious choice.
Reason #2: Court reporters can testify to the integrity of the record
As stated above, there is no guarantee that a digital recording will appropriately capture what is actually being said. Stenographic reporters are able to sort and discriminate between background noise and testimony. A court reporter can also be brought in to testify about the integrity and accuracy of the record, if necessary. This is not an option with a digital recording, as too much is left up to chance.
Reason #3: Confidentiality has a margin of error with digital reporting
Digital audio will record confidential discussions through operator or mechanical error and the third party creating transcript will not realize this while creating the record. This can prove problematic for all parties. In addition, multiple conversations happening at once are confusing as well when someone is analyzing a digital recording. An in-room stenographer, however, is trained and educated not to add exchanges or miscellaneous conversations between clients and their attorneys.
Reason #4: Research is easier with a court stenographer
Audio research does not give attorneys or judges the opportunity to conduct research during a proceeding. Using software based on what’s been captured by the stenographic reporter, however, allows judges and attorneys to pull up prior depositions, hearings or other related instances in order to compare with testimony being given at the time. The ability to do this quickly and accurately is essential.
Eliminate ambiguity, choose realtime court reporting
These are just four of the reasons that a present stenographer is a better choice for capturing the record promptly and accurately. Although digital recording on its face may appear to offer some benefits, frequently the challenges associated with a digital recording are not known until after the event in question has already transpired, generating problems regarding accuracy as well as integrity. Opting to use a court stenographer, however, eliminates many of these challenges. Stenographers are experts in capturing the spoken word.
To learn more about how realtime reporting can benefit you, call Boss Reporting at 954-467-6867 or simply request a quote.
For readback, annotation and immediate access to reliable transcripts, nothing beats realtime court reporting—not even digital recording
Even if you have been tempted to look into digital recording for courtroom events, you should be advised that realtime reporting is absolutely the most accurate method for court reporting today. Read on to learn some of the main reasons that support realtime so that you can make an informed decision about the best type of reporting for your case.
Digital vs. Realtime: Annotation and Monitoring of Inputs
The majority of digital recording systems use a central control room where one monitor is keeping track of up to four courtrooms at the same time. This translates to at any given time, one quarter of the court proceedings are actually capable of being searched. With realtime reporting, however, attorneys, Judges and clients can access the testimony immediately. A Judge can even review or mark portions or take notes on their own version of the transcripts. It’s also easier to look for specific phrases or other inputs in this situation.
Digital vs. Realtime: Readback
How easy it is to search a digital audio record depends a great deal on the ability of the tape operator as it relates to annotation. If the court requests a readback with digital recordings, it can be frustrating, not possible, or the cause of numerous delays. In any case, none of these are ideal. A computerized court stenographer, though, can accommodate requests for readback within seconds and can even allow parties in the courtroom to analyze the record to see what was actually said. Attorneys also have access to this information in a text format on their laptops immediately, making it much easier.
Digital vs. Realtime: Reliability
Often, problems with digital recordings are not known until it’s too late. The success of digital recording relies on the audio being captured properly. With the potential to capture private conversations or other background noise, getting an accurate and high-quality recording back is always at risk with a digital recording.
Digital vs. Realtime: Transcription and Record Review
Reviewing a complete audio record takes a lot of time, and the majority of attorneys and judges do not want to have to listen to the full-length recording. If a case is moved on to the appeal process, the digital audio has to be sent on to a transcriber for the proper production of the transcript.
With realtime, attorneys and judges can both review and annotate the testimony during the proceedings. Notes taken from a court reporter’s transcript can also easily be put into a printed report or cut-and-pasted onto a screen.
Digital vs. Realtime: Actual Products
While an audio recording system can generate a recording, a stenographic reporter will produce the transcript electronically and the final paper transcript accurately. Regardless of what either of those are needed for, it’s more efficient to get both at the same time.
While the realtime court reporter or stenographic reporter might initially seem more expensive, this is not the case when you factor in the ability to read back and review materials immediately and the potential for getting both the paper and electronic version at the same time.
Boss Reporting provides nationwide court reporting services for trials, depositions, mediations, arbitrations, conferences and meetings as well as closed captioning. To learn more about how realtime reporting can benefit you, call us at 954-467-6867 or simply request a quote.
Boss Reporting Proudly Sponsors the Florida Court Reporters Association Information Exchange.
Boss Reporting is honored to have sponsored the FCRA (Florida Court Reporters Association) Membership Information Exchange at the Tropical Acres Restaurant in Ft. Lauderdale on April 30, 2014. The Information Exchange is an event for attendees to network and hear about issues affecting the court reporting profession today such as e-filing of transcripts and possible certification of reporters.
The Florida Court Reporters Association is a non-profit corporation which aims at advancing and perfecting the science of shorthand verbatim reporting in all its facets, phases, and aspects. They hope to foster and maintain the honor and integrity of the court reporting profession, while actively serving the public and judicial system of the State of Florida.
Check out photos from the FCRA Membership Information Exchange below
Boss Reporting Proudly Sponsors the SBBA 2014 Installation Dinner
Boss Reporting was a proud sponsor of the South Broward Bar Association’s 2014 Installation Dinner on March 14, 2014, an amazing event with Justice R. Fred Lewis as the keynote speaker. Congratulations to our friend Ken Hassett on all your hard work making the SBBA as successful as it is!
Check out all the photos from the South Broward Bar Association’s 2014 Installation Dinner
About South Broward Bar Association:
The South Broward Bar Association (SBBA) is a voluntary bar association revived in January 2008, after a thirteen year hiatus, by Kenneth P. Hassett (Past-President, 2008-2010). They welcome attorneys, judges, paralegals, law students, and businesses affiliated with the legal profession to join their organization, and they have had numerous county, circuit, and appellate judges, along with several prominent members from the local legal community, as their monthly guest speakers. The SBBA’s mission is to further the common business interests of members by promoting interest in the practice of law within the state of Florida, seeking improvement to the administration of legal justice in Broward County, Florida, and providing a forum for members to discuss, review, and analyze legal trends, decisions, rulings, and other issues affecting the legal industry.