tech-friendly law firm
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Before you jump on every technology bandwagon—read this.
There’s always so much buzz surrounding advances in technology—so much so that many businesses, law firms included, find themselves scrambling to get onboard, afraid they’ll be left behind if they don’t implement the latest apps. And while we all know how valuable many of these new tools can be, they can’t all be a necessity for everyone, can they? If you’re striving to be a tech-friendly firm, it’s important to take into consideration several factors.
Your area of expertise
A law firm that specializes in personal injury is going to have dramatically different needs than one that serves the real estate industry or corporate clients. Each of these types of practices will obtain clients uniquely, will have diverse advertising strategies, and communicate differently with their clients and prospects.
A personal injury firm, for example, isn’t looking for repeat business from the same customer, but will use various forms of media to communicate their services to the public. And while a corporate lawyer may have a big presence on social media for marketing, he or she may get most clients through referrals from CEOs. Websites are a necessity for every law firm as a source of information and references, but being active on social media is not as important for some practice areas.
Technology can increase efficiency—but it won’t necessarily make you more successful
There are many successful law firms out there that don’t use some of the newest technology. The cloud, for example (technology that allows you to store, share, and access files remotely and not on your firm’s physical server), is not being widely used by firms as of yet. And while there are attorneys who rely on the cloud to safely store sensitive information, this technology is still daunting to many.
The same goes for practice management software, Adobe Acrobat applications, OneNote, and other applications. Are the law firms who aren’t onboard with these tools losing business because of it? Maybe or maybe not. Because while many of these nifty platforms can help you complete tasks faster and with more efficiency, unless they affect the way you handle your cases and your clients, they’re not necessarily a game changer.
Tech-friendly isn’t just for the big dogs
If you’re a small firm or a solo attorney, you may be under the impression that unless you have an IT department or a big budget, you shouldn’t be messing with advanced tech-tools. But in reality, many of the top new apps and software are totally intuitive, very affordable, and can be managed by pretty much anyone with a computer, tablet or smartphone.
There’s always room for applications that can make your job easier and help you run things (even on the back-end) more effectively. From dictating tools that allow you to record your ideas or important facts on a case via your smartphone (while you’re on the go) to those that make it possible to video conference or create a paperless deposition, there is an array of highly-useful technology.
Trying to keep up with the technological revolution is not something all law firms aspire to and there’s no reason to rush into becoming a cutting-edge tech firm. The key is to consider who your clients are, how best to communicate with them, and how well your organization is running. If you find that you could make your job easier and your firm more productive, do your homework and find the tools that are most applicable to your specialty.
For more industry information and tips on improving your legal practice, be sure to check our blog. And if you’re in need of real-time court reporting, give us a call at 954-467-6867 or fill out a quote request form.